Brent and parts of its surrounding boroughs are ranked amongst the top 15% of the most deprived areas of the country. This level of deprivation is characterised by high levels of long-term unemployment, lower than average incomes and a reliance on benefits and social housing. Loneliness and isolation are also associated with poor mental, physical, and emotional health. Socially isolated and lonely adults are more likely to experience early admission to residential or nursing care.
- Promoting Ashford Place as a welcoming, accessible and first choice community hub offering programmes of social and leisure activities
- Identifying more residents in need of inclusion, support, and advice through partnerships with external networks such as faith groups, GP surgeries, library, social networks etc
- Providing a signposting and referral service for clients seeking opportunities which bring isolated people into contact with others on a regular basis
- Providing a platform to give the socially isolated ‘a voice’ and increasingly involve clients in the design and delivery of services which will promote using their skills and life experience in a way that increases their confidence and self-determination
- Identifying and supporting others in the community who may be at risk of social isolation by partnering with Brent Council’s Community Directory of activities
- 325 people accessed – in person and online - our social, learning and fun activities
- 95% stated that they felt socially connected because of being a part of Ashford Place