Brent and parts of its surrounding boroughs are ranked amongst the top 15% of the most deprived areas of the country. This level of deprivation is characterised by high levels of long-term unemployment, lower than average incomes and a reliance on benefits and social housing. Loneliness and isolation are also associated with poor mental, physical and emotional health. Socially isolated and lonely adults are more likely to experience early admission to residential or nursing care.
In response we will:
- Promote Ashford Place as a welcoming, accessible and first choice community hub which offers programmes of social and leisure activities; (Click on newsletter, activities programme)
- Reduce the level of social isolation by identifying those in need of inclusion, support and advice through partnerships with external networks such as faith groups, GP surgeries, library, social networks etc;
- Provide a signposting and practice referral service for clients seeking opportunities which bring isolated people into contact with others on a regular basis;
- Provide required emotional and social support and advice, including a befriending service for those who cannot get to Ashford Place;
- Provide lifestyle and employment training and support;
- Provide a platform to give the socially isolated ‘a voice’ and increasingly involve clients in the design and delivery of services which will promote using their skills and life experience in a way that increases their confidence and self-determination;
- Identify and take steps to minimise social isolation and and develop ways to encourage inclusion in the community;
- Identify and support others in the community who may be at risk of social isolation by partnering with Brent Council’s Community Directory of activities .